An experience with phone theft reveals how critical the phone had become for a wholesaler of plantains at a small market on the outskirts of Accra, Ghana. The mobile phone is critical to maintaining personal relationships with suppliers to ensure supply during seasonal periods of scarcity. It is an important tool for better synchronizing in time and space with suppliers. However, for this plantain wholesaler the mobile phone is not considered useful for checking or comparing prices. Read more of this profile.
Scarcity of Space in the Market
The area around Makola market is crowded with traders trying to carve out a small space to display their goods and attract the attention of potential customers. Rentable shops and market stalls are in short Read more…